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4 Steps to a Stress-Free Sale

Ideally, when you sell your home, you want the process to go smoothly and relatively stress-free. While things may happen that are outside your control, there is a lot you can do to ensure that the selling experience is a good one.

Consider these four steps to reduce worry and stress when listing your home:

Step 1: Learn the selling process.

Find out what to expect when the FOR SALE sign goes up. How will viewings be scheduled? Will an Open House be needed? What happens when there is an offer? The more you know, the less mysterious—and, therefore, less stressful—the experience will be.

Step 2: Schedule wisely.

Use a calendar to block out times for viewings and other selling-related activities. Be sure to schedule plenty of time to clean and declutter your home before a viewing or Open House. Try not to have a tight schedule during the sales period.

Step 3: Anticipate issues.

The more problems you can foresee, the better you'll be prepared to deal with them as they arise. For example, if you know you're going to have a busy week at work, start making plans now to deal with viewings and related matters during those days.

Step 4: Make decisions.

Things can move quickly in the real estate market. There might be a few days when there are no enquiries at all, and then suddenly two offers will come in.

Be prepared to make some quick decisions. Fortunately, with sound advice from me as your real estate agent, making those decisions will be a lot easier.

So, follow these simple steps. They'll help make your sale less worrisome and even enjoyable!

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3 Ways to Sell Your Home Quickly

When you put your home on the market, chances are you’ll cross your fingers and hope that a good offer – or two or three – will come in fairly quickly. So, what can you do to help make that happen? A lot!
 
Here are just three of many sure-fire ways to speed up the sale of your home.

 1. Price it right. Your home will sell more quickly when the list price is set at or near the current market value. That value is calculated using a number of factors, including what similar homes in the area sold for recently. You don’t want the price to be set too high, otherwise few, if any, buyers will bother to see it. On the other hand, setting the price too low may not excite as many buyers as you might think, and you may end up leaving a lot of money on the table. 

2. Staging. This is all about presenting each room of your home in a way that looks attractive to buyers. The technique involves decluttering, reorganizing furniture, and decorating strategically. Staging is proven to reduce the number of days a home sits on the market. In fact, many studies suggest you can expect a 10-20% reduction in days on the market. 

3.Flexibility.During the listing period, if you’re flexible when it comes to scheduling viewings, more buyers will see your home. More buyers means more chances that at least one will become interested and make an offer.

The great thing about these strategies is none involve lowering the price of your home.

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Before and After photos that show the power of Home Staging

Homes that are staged well definitely stand out. The right amount of decluttering, organizing and acessorizing does make your home more attractive to potential buyers. Here are some before and after photos of some homes we staged that show how powerful home staging can be.

Find balance when arranging furniture
Consider both size and placement when arranging furniture. Make sure not to group all the large pieces in one corner and also make sure there is variety in the shapes - like how we put a round teak stool beside the straight-line chair and a round clock between the square wall art and the bookshelves.

BEFORE 

 AFTER 

Declutter the wall space
Organizing and decluttering go hand-in-hand with home staging. The focus is now on the fireplace versus your eyes being distracted by all the photos on and above the mantle.

BEFORE 

 AFTER 

Update the decor
Many consumers have a hard time envisioning themselves in a space if the decor is too distinctive or distracting. Keeping items current and appealing to all is a way to attract as many buyers as possible.

BEFORE 

 AFTER 

Consider furniture placement to maximize traffic flow
People should not be tripping over each other when getting in and out of bed. Moving the bed onto the longest wall created a clear path and made the room feel twice as big.


BEFORE 

 AFTER 

Don’t push furniture against the walls
Pulling the furniture away from the walls provided easy access to the windows & blinds and allowed for a cozier conversation area where people don’t have to shout across the room. 


BEFORE 

 AFTER 

Consider the floor color when choosing a rug
You want that rug to be a contrast or a different coloration, especially if the flooring is dark.  It can be something that will work with your color schemes but on the lighter side.


BEFORE 

 AFTER 

Strategize if you’re in a small space
Look for pieces that are elevated from the floor. It lets light under the furniture and creates more visual space.


BEFORE 

 AFTER 



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Lighting the way for buyers

When you have buyers coming to view your house, you want it to look its best. Lighting plays a key role in making a good first impression. Just think of the last time you walked into an unfamiliar space with lighting that was too dim, too bright, or just too harsh.

Experts say the best lighting illuminates the space adequately without being too intense. There’s a simple calculation to determine the wattage you need. It’s the area of the room in square feet (length x width) multiplied by 1.5. So, a 10x12 room would require three 60 watt bulbs.

However, the type of room also makes a difference. You may want more light in the kitchen and bathrooms, because these tend to be very active spaces. On the other hand, you may want your living room to be dimmer to create a more relaxed setting and atmosphere.

Windows also make a difference. On bright days, a room with a fair-sized window may only need a third of the wattage. Experiment with lighting in each room to achieve the desired effect.

Also, make sure your home is well lit during evening viewings. It doesn’t need to be so bright that it’s blinding! You’re looking for pleasant lighting throughout the home, including in traditionally darker spaces such as closets. Professional stagers say turning the light on above the stove is a good idea too.

Also, make sure the curtains are open, especially if there’s an appealing evening view. Open curtains add to the sense of spaciousness.

People tend to equate evenings with relaxation. Put on soft background music during a viewing and avoid anything loud or energetic, such as the television.

Finally, buyers are particularly sensitive to seeing clutter when viewing a home after dusk. As much as possible, try to make your home “guest ready”.

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What to fix up in your home before you sell

If you have a home that is overdue for a renovation, you might be worried that it will be difficult to sell as a “fixer-upper”. In fact, you might delay listing your property for that reason.

The good news is, you don’t need to fix up everything in your home to prepare it for sale. You can be selective and choose only those projects that are most likely to help your home show well and sell quickly.

Here are some projects to consider:

Repairs. Few things stand out more during a viewing than something in obvious need of repair. That includes minor issues, like a dripping bathroom faucet, as well as major concerns, such as the central air conditioning unit not working. Get these repairs done.

Painting. Painting is one of the easiest and most affordable DIY projects you can do. Yet the impact it can have on your home is stunning. Some rooms are completely transformed by a fresh coat of paint.

Kitchens & Bathrooms. Buyers love to see great looking kitchens and bathrooms. In fact, there are even magazines devoted just to those rooms! You don’t necessarily need to do a major renovation of these spaces, but a makeover can be a good idea. Consider replacing sinks, countertops, and/or cabinet hardware.

Floors. If the floors in any of your rooms have become worn and unsightly, look at options for refreshing them. Consider replacing carpeting, refinishing hardwood, and/or getting tiles professionally cleaned and polished.

Outdoors. Sometimes you can compensate (a little) for a less-than-ideal interior by sprucing up the outdoor space. Explore ways to improve your deck or patio, walkways, and landscaping.

Even if your home is older, you can make it more attractive to buyers with any one of these projects.

Want more ideas for finding eager buyers for your home? Call today.

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What will the demand be for your listing?

If you’re thinking of selling your home, you may be wondering about the current market demand for homes like yours. Will there be a lot of qualified buyers eager to see it? Will your home compete with so many similar listings that it may take a few weeks to sell?

In basic economics, demand is defined as the number of buyers versus the amount of inventory. There’s a fancy scientific formula that calculates demand, but in real estate terms it’s simple:

• High demand: More buyers looking than there are homes like yours available. (Example: 15 active buyers but only 10 homes like yours on the market.)

• Low demand: Fewer buyers looking than there are homes like yours available. (Example: 10 active buyers on the market and 15 homes like yours listed.)

The demand impacts not only how long it may take to sell your property, but also the asking price and marketing.

Fortunately, you can sell your home even in a low demand cycle. You just need to stage it well, price it right, and market it effectively.  

Thinking of selling?  Give me a call, I’d love to help you get the selling price your home deserves!

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The 4 Ps to Maximizing your Selling Price

When you sell, you’ll probably want to get the best possible price for your property. Who wouldn’t? Unfortunately, there are many ways to inadvertently leave money on the table – sometimes thousands of dollars.

How do you avoid that possibility? Just remember the 4 Ps: 

  • Prep. Do everything you can to prepare your home so that it looks great to buyers. Clean, declutter, fix, make improvements. Home staging can also help. In fact, effectively staged homes have been shown to sell for up to 5% more than comparable unstaged properties.

  • Price. Set the right asking price. That’s crucial. If it's too low, you'll attract only deal-hunters — and you might end up getting less than you should. If the asking price is too high, however, you'll discourage those buyers who might otherwise be interested and willing to make a good offer. Be careful with pricing!

  • Promotion. There may be qualified buyers out there who would be eager to see your property. But, they need to find out about your listing and the great features of your home first! Reaching these buyers requires more than merely profiling the listing on the MLS. Homes that sell for top dollar often have strong marketing — directed to the right buyers.

  • Proposal. Once an offer comes in, there may be an opportunity to negotiate with the buyer to maximize the final price you get. This requires deep knowledge of the local market as well as street-smart negotiation skills. If done effectively, these negotiations can help put more money in your pocket. 

These four Ps are easy to remember, but sometimes not so easy to implement! That's why working with a great real estate agent is so important. Contact me to get the conversation started. 

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Cutting renovation costs without cutting quality

As you probably know, it's easy to lower the costs of a renovation. Just hire an inexpensive, fly-by-night contractor — and hope for the best!

Chances are, you won't want to take that risk. So how do you ensure you get quality work while keeping your budget in check?

Here are some tips:

Get estimates from at least three contractors. Often prices can vary widely, even amongst contractors with similar reputations and experience.

Narrow the project focus. If you're getting a bathroom renovated, for example, decide whether you need the contractor to do the demolition and paint the new walls. Can you do that yourself?

Shop around for the building materials. Yes, contractors often have access to wholesale prices. Still, you might be able to find a bathtub and vanity at a lower cost.

Negotiate. Sometimes a contractor is willing to lower the price for concessions, such as quick payments or more time to complete the job.

Schedule the renovation during a low-demand season. For example, deck contractors might charge more in the spring than the fall. It's supply and demand. More people want their decks done in the spring.

Keep in mind that spending a little more for a skilled and reputable contractor can save you money in the long run. The renovation will have fewer, if any, "issues" (that may require an expensive fix) and will last longer. 

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The 4 Most Important Rooms to Stage

Ideally, when you list your property for sale, you want your entire home staged well. That way, you’ll maximize its appeal to buyers. However, that’s not always possible. So, if you can’t stage everything, focus your energy on those rooms that will have the biggest impact. Here are the rooms buyers tend to scrutinize most:

• The kitchen. Buyers almost always remember the kitchen when they see a home. They either love it or hate it. So, making your kitchen look great is crucial. Make sure it’s clean and uncluttered. A cleared countertop with only a few carefully selected decorative items and a beautifully set kitchen table can have a big impact.

• The living room. People spend a lot of time in the living room, so it’s not surprising that buyers take a close look at this space. Make it seem as spacious and comfortable as possible. The lighting should be soft and pleasant. Professional stagers say putting some books on a table will help set the right mood.

• The master bedroom. This room should, obviously, look uncluttered and warm. If there is an adjoining ensuite, consider it an extension of the same space. The bed should be made to look as welcoming as a nice hotel room bed. A throw and some decorative pillows could make a big difference. The closet – a clutter magnet in most homes – should be as neat and organized as possible.

• The foyer. Don’t underestimate the importance of this space. It’s the first thing buyers see when entering your home. Clear away items, such as shoes, to make the foyer seem open and inviting.

As you can see, it doesn’t take much to make your home look attractive to buyers. When rooms are staged well, buyers tend to form a more positive impression and, as a result, you’re more likely to get a good offer.

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Where Should you be on the Staging Continuum?

Staging is a proven method of enhancing the appeal of your home. In some cases, it will not only help sell your home faster, but also result in a higher price. But there is a continuum to staging that you will need to consider.

At one end of the continuum is simple staging, which involves cleaning and decluttering, making some simple improvements, and possibly rearranging furniture in a way that boosts the appeal of each room. That kind of staging is relatively easy and affordable.

On the other end is “showroom style” staging. In this scenario, your home is analyzed by a professional stager, who redecorates to make sure each room looks spacious and attractive – like a showroom in an upscale furniture store.

So where on the continuum should you be when selling your home?

For the most part, that depends on the demand for your listing. If buyers will be clamouring to buy your home, then simple staging might be enough. However, if you’re selling in a competitive market, then more comprehensive staging will give you an edge.

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Budgeting for Moving Day Expenses

On moving day, you'll have a big task. You’ll need to get your possessions from your old property to your new one — ideally without delays or damage! Surprisingly, many people underestimate the time and costs involved in doing that. Careful planning and budgeting are crucial to ensuring moving day goes smoothly. You basically have three options:

1. Hire a moving company to handle everything.

2. Hire a truck and crew, while doing some of the work yourself. For example, you can pack and help with loading.

3. Do it all yourself by renting a moving van and getting friends and family to help.

If you're going with option one, get quotations as early in the buying/selling process as possible. Services, costs and quality vary widely among full- service moving companies.

If you're going to do some or all of the move yourself, the best place to start is by making a list of what you'll need. In addition to renting a moving van, or hiring a truck and crew, there are many supplies you may require. For example, you’ll need boxes, protective fill and/or wrapping (i.e. bubble wrap), markers for labeling boxes, packing tape, and more.

You may decide to rely on friends to help load the truck on moving day. That's fine. Just be sure you have enough people to do the job within a reasonable timeframe, and confirm everyone's attendance at least a couple of days before.

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Getting an Early Start on Selling your Home

You've probably heard the expression, "The early-bird gets the worm." It refers, of course, to those who get in early and reap the rewards. For example, if you arrive early to a retail store for a big blowout sale, you're likely to get the deals before the inventory runs out. The stragglers who come later miss out.

Well, this same wisdom can be applied to selling your home. Starting the process early — even if that means simply doing some initial planning — gives you the edge in several ways.

First of all, you get extra time for preparation. That means you can get your home cleaned, uncluttered and staged without feeling rushed. You also get more time to find out how much your property will likely sell for on today's market. That's important information, especially if you're also looking to finance a new home.

Secondly, there's less stress. You'll have more time to make the right decisions. The last thing you want is to be scrambling around, last minute, trying to get your home ready for sale.

Finally, with your initial preparations done, you'll be able to put your home on the market at a moment's notice. That's a huge advantage that's likely to lead to selling your property more quickly and for the best price.

In fact, by getting an early start on the process, you might even find that right now is the best time to list -- and you'll be able to do so, with confidence.

Want help getting an early start on selling your home? Call me.

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Staging Doesn’t Have to be Difficult

You’ve probably heard of “staging”. It involves setting up each room of your home in a way that maximizes its appeal to buyers. You’ve probably also heard that this strategy can help sell your home faster – and for a higher price.

That’s true. However, if you’re like many homeowners, you’re worried about the time, energy and cost involved in staging your home properly. After all, don’t professional stagers bring in special furniture and de´cor? Will you have to do the same thing?

Not necessarily. Staging doesn’t have to be a big imposition. In fact, there are many staging techniques that most homeowners can easily do on their own. Among the simplest are: cleaning, decluttering, fixing, and painting.

Rearranging furniture can also improve the look of a room, while putting some furniture into storage can make the room look more spacious.

A helpful technique is to think of each room in your home as a product for sale. Then, explore ways to make it the kind of room buyers would want to buy. When it comes to effective staging, that’s a good mindset to get you started.

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Estimating Your Selling Costs

When the time comes to sell your house, you’ll want to determine roughly how much you can expect to net after the sale. To figure that out, you’ll not only need to know how much your house will likely sell for, but also the selling costs you are likely to incur in the process.

The costs of selling vary depending on a number of factors. Here’s a general rundown of what to consider:

• Repairs. You will want your house to look its best to buyers. That may require you to get any needed repairs done before listing. You don’t want a buyer to see a dent in the wall or a dripping faucet.

• Renovations. It might make sense to get a few improvements done to make the house more attractive. For example, replacing old and worn kitchen countertops.

• Legal fees. Selling a house requires a lot of legal paperwork. You’ll need a good real estate lawyer to take care of that for you.

• Commissions. This is usually calculated as a percentage of the sale price.

• Moving costs. Once you sell, you’ll obviously need to move! So, factoring in this expense is a smart idea.

Although this may seem like a long list, selling costs are actually fairly easy to estimate. Once you have that number, it’s a simple calculation to determine how much money you’ll have available to put towards your next dream home. That’s information worth knowing!

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4 Good Reasons to Consider Selling your Home

Why do people decide to move? Unless it’s a requirement, such as a job relocation, the research tells us that many homeowners decide to sell for one or more of the following reasons:

• Your home is no longer a good fit. You may have outgrown your house and need something bigger, maybe with an additional bedroom. Or, the opposite may be true. You may want to downsize into something smaller – and cash in some of the home equity you’ve built up.

• You’ve got your eye on a different neighbourhood. Have you ever driven through an area and thought, “I’d love to live here”? You might think that it’s out-of-reach for you at this time. But is it? You never know until you work the numbers. You might, in fact, qualify for a home in that neighbourhood today!

• You want to be closer to something. Many homeowners would love to live closer to work, family, favourite hobbies, downtown, the country, etc. Moving to a house that’s near to one of these “somethings” can have a positive impact on your lifestyle.

• It’s time for a change. Sometimes a homeowner just wants a change: new surroundings, a fresh start. Who says you need a “practical” reason to sell? If you’re looking to get into a new home just because you feel like it, that’s your choice. In fact, that may be the best reason of all to sell. You may simply want to move.

Do any of these reasons resonate for you? If so, now is the time to start preparing. Even if you don’t anticipate moving for several months, start the process today.

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